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From Elite Performance to High-Velocity Digital Growth.
From Elite Performance to High-Velocity Digital Growth.
I’m Edgar J. Weffer, President and Founder of Renee & Son Media LLC, a Florida-registered media and marketing company with boots-on-the-ground insight in Venezuela and international experience across multiple markets.
I’m Edgar J. Weffer, President and Founder of Renee & Son Media LLC, a Florida-registered media and marketing company with boots-on-the-ground insight in Venezuela and international experience across multiple markets.
Renee & Son Media helps businesses improve visibility, communication, and digital execution through AI-powered content creation, marketing automation, SEO/GEO strategy, and social media management. The focus is practical: understand the business challenge, apply the right tools, and deliver content and systems that support growth.
Renee & Son Media helps businesses improve visibility, communication, and digital execution through AI-powered content creation, marketing automation, SEO/GEO strategy, and social media management. The focus is practical: understand the business challenge, apply the right tools, and deliver content and systems that support growth.
My professional background began in high-performance tennis, where I spent more than 23 years working internationally across the United States, UAE, Australia, New Zealand, Venezuela, UK, and the Caribbean. That experience shaped how I work today: with discipline, structure, adaptability, clear communication, and execution under pressure.
My professional background began in high-performance tennis, where I spent more than 23 years working internationally across the United States, UAE, Australia, New Zealand, Venezuela, UK, and the Caribbean. That experience shaped how I work today: with discipline, structure, adaptability, clear communication, and execution under pressure.
In 2017, I retired and moved into digital marketing, content creation, and later AI consulting. I entered the digital space before AI became mainstream, when strong content required long hours of research, writing, editing, and optimization. Today, I combine that hands-on marketing experience with modern AI tools and workflows to help businesses create better content, improve search visibility, automate communication, and move faster with more clarity.
In 2017, I retired and moved into digital marketing, content creation, and later AI consulting. I entered the digital space before AI became mainstream, when strong content required long hours of research, writing, editing, and optimization. Today, I combine that hands-on marketing experience with modern AI tools and workflows to help businesses create better content, improve search visibility, automate communication, and move faster with more clarity.
My approach is simple: identify what the business needs, build a practical digital solution, and execute with consistency.
My approach is simple: identify what the business needs, build a practical digital solution, and execute with consistency.
Work Experience
Work Experience
Jan 2026 - July 2026
Jan 2026 - July 2026
Renee & Son Media LLC.
Renee & Son Media LLC.
AI Consultant for the Venezuelan Oil and Gas Industry.
AI Consultant for the Venezuelan Oil and Gas Industry.
Caracas, Venezuela.
Caracas, Venezuela.
Jan 2024 -July 2025
Jan 2024 -July 2025
NXTL Solutions.
NXTL Solutions.
SEO Specialist & AI Consultant
SEO Specialist & AI Consultant
Dubai, UAE.
Dubai, UAE.
May 2023 - Ago 2023
May 2023 - Ago 2023
Global Commerce Media GmbH · Internship
Global Commerce Media GmbH · Internship
Content Creator - SEO
Content Creator - SEO
New York, New York, United States
New York, New York, United States
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Client testimonials
Client testimonials
— Carlos Mendoza. The Gen AI and ESG framework presentation provided our team with immediate operational clarity. The practical samples for automated environmental compliance and asset integrity tracking showed us exactly how downstream operations in Amuay and Cardon Refinery Complex, can modernize data workflows. Outstanding technical insight and practical advice.
— Carlos Mendoza. The Gen AI and ESG framework presentation provided our team with immediate operational clarity. The practical samples for automated environmental compliance and asset integrity tracking showed us exactly how downstream operations in Amuay and Cardon Refinery Complex, can modernize data workflows. Outstanding technical insight and practical advice.
— Elena Rostova. Javier, completely revolutionized how we build and launch our digital products and social media campaigns. Javier's data-driven approach to content velocity, offer design, and digital positioning helped us double our audience engagement and build a scalable marketing engine.
— Elena Rostova. Javier, completely revolutionized how we build and launch our digital products and social media campaigns. Javier's data-driven approach to content velocity, offer design, and digital positioning helped us double our audience engagement and build a scalable marketing engine.
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